Famous designer, founder of YANG DESIGN, guest professor of Tongji University. Jamy has achieved international recognition, winning over 100 design awards including Red Dots, iF, G-mark, IDEA and DFA Silver. He has been regarded as the most influential designer in China by some authoritative media. In 2005, Jamy founded YANG DESIGN which has been developed to leading design consultancy with forward-thinking based on local insights in China. In 2013, Jamy invested and founded YANG DESIGN MUSEUM which becomes China’s first private industrial
design museum. In 2015, Jamy Yang started a lifestyle brand “Yang House” to contribute in redesigning and making Chinese traditional craftsmanship revival.
For industrial designer Jamy Yang, design is all about creating the perfect user experience. The approach must be a logical one, with reasoned thinking every step of the way. Good design must conform to sustainable strategies and convey a positive significance to the public.
View on the bench
The series grow out of the prototype of the traditional Chinese bench that has been commonly used since ancient times. The bench was a supporting structure. Based on this, Jamy redeveloped the Sunmao (traditional mortise and tenon joint structure) and
created variations of members on the bench. Therefore the bench can be used as a chair, desk, tea-table, hanger, etc. The versatility of the bench makes it a new furniture set and fits modern lifestyle. In the first batch of the design, there are several benches including a single chair, a double chair, a single chair + hanger, a hanger，a tea-table etc.
Jamy hopes to arouse from “the view on the bench” reflection and discussion on how to incorporate tradition into contemporary design. There are many ways to meet the requirements of modern life and aesthetics. To distill the surface pattern might be the initial one. The essence of tradition lies in many aspects, e.g. structure, craft and
Building 10, Peninsula 1919, 258 West
Songxing Rd. Shanghai